Hispanic professionals are assuming more CEO positions in both Fortune 500 and mid-sized companies more than ever before. As the new majority-minority, Hispanic CEOs have a deeper responsibility to themselves, their community and to society at-large. Moreover, companies are starting to take notice of key Hispanic trends, for new products/services, that are demanding an increased necessity to develop Hispanic CEOs. It is quite evident that Hispanics are starting to flourish and making an impact at the top of the Executive Suite.
Today, CEOs must represent a unique extension of the brand(s) and people they lead. They must represent the culture, fortitude and strength of the organization and provide a leadership style that is inspiring, socially-responsible and approachable. Hispanic CEOs represent these characteristics (and others) and thus allow them to transform organizational growth while leaving a legacy. EJECUTIVOS will help Hispanic CEOs grow their business and guide them to have the relevancy and influence they deserve - while showing them how to have greater economic development impact on a local, regional and national level.
EJECUTIVOS was designed by CHL Founder / CEO, Glenn Llopis who has taken the intellectual property of his book, Earning Serendipity - 4 Skills for Creating and Sustaining Good Fortune in Your Work - and has expanded his teachings specifically for the application and use by Hispanic CEOs. Mr. Llopis' proprietary knowledge that includes his 20+ years of experience as both a Hispanic Manager and Hispanic Executive in Corporate America and as an Entrepreneur provides a unique outlook to the roles and responsibilities that are requiring more professionally trained Hispanic CEOs in the new economy. Additionally, Mr. Llopis showcases the advanced applications of the 4 Skills outlined in his book to illustrate how Hispanic CEOs can best see and seize business growth and sustainable opportunities.
Today's uncertain market conditions are leaving CEOs of all ethnicities searching for new creative and strategic ways to think, act lead and innovate. For Hispanic CEOs, they inherently possess a powerful competitive advantage as their cultural DNA serves to offer the organizations they lead a new enlightened form of leadership - as they have the innate ability to anticipate change and simultaneously reinvent and those around them. The challenge for Hispanic CEOs is knowing how and when to utilize the inherent characteristics that represent their Hispanic Talent in order for it take flight and thus begin to act in ways that are more "entrepreneurial" and "socially-responsible." These two characteristics embody the type of leadership that companies require to grow, prosper and sustain themselves in today's volatile marketplace; a non-traditional style of leadership that define one of many "new normal" outlooks for CEOs. |